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Culturally Relevant Health Promotion: Effectiveness of Sambas-Language Audiovisual Media in Enhancing Knowledge on Sexual Violence Prevention
Linda Suwarni, Dyva Mutiara, Ufi Ruhama

Health Science and Psychology Faculty,
Universitas Muhammadiyah Pontianak, Indonesia


Abstract

Background: The increasing prevalence of sexual violence against children poses serious physical, psychological, and social consequences. Limited knowledge about prevention remains a major contributing factor. However, promotional media in local languages addressing sexual violence prevention remain scarce. Utilizing audiovisual media in local languages offers a culturally relevant approach to effectively enhance children^s understanding and awareness.
Purpose: This study aimed to determine the effectiveness of audiovisual education in the Sambas language on knowledge of sexual violence prevention among seventh-grade students at SMPN 1 Jawai.
Methods: A pre-experimental design with a one-group pretest-posttest approach was employed. The sample consisted of 30 seventh-grade students selected through proportional random sampling. Data were analyzed using a paired t-test with a 95% confidence level.
Results: The paired sample t-test results showed that the mean pre-test score of 61.00 increased significantly to 90.77 in the post-test. The p-value of 0.000 (< 0.05) indicated a significant effect of Sambas-language audiovisual media in improving respondents^ knowledge before and after the intervention, which involved screening an educational video on sexual violence prevention.
Conclusion: Local-language (Sambas) audiovisual media can serve as an effective health promotion tool to enhance knowledge on sexual violence prevention.

Keywords: sexual violence, health promotion, local-language, audiovisual media

Topic: Public Health Sciences

Plain Format | Corresponding Author (Linda Suwarni)

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