Millennial Farmers^ Entrepreneurship Characteristics and Urban Farming Performance in Semarang City, Indonesia
Nur Muttaqien Zuhri (a*), Ali Khamdi (a)

a) Department of Agribusiness, Faculty of Economics and Business, Universitas Muhammadiyah Semarang, Jalan Kedungmundu Raya no 18, Semarang City, Indonesia 50273
*nurmuttaqien[at]unimus.ac.id

Abstract

This research aims to assess the entrepreneurial character of millennial farmers, evaluate the performance of urban farming, and examine the connection between the entrepreneurial characteristics of millennial farmers and urban farming in Semarang City. The study sample consisted of 86 millennial farmers actively engaged in urban farming in the Gunung Pati, Mijen, and Ngaliyan sub-districts. Proportional random sampling was employed to select the participants. Descriptive analysis was conducted using a Likert scale to assess the entrepreneurial characteristics, while the performance of urban farming was measured based on revenue and profit. Furthermore, the relationship between millennial farmers^ entrepreneurial characteristics and urban farming^s performance was determined using Rank Spearman correlation analysis. The analysis findings revealed that the entrepreneurial attributes of millennial farmers in Semarang City were categorized as vital, with a score percentage of 81%. Additionally, urban farming in Semarang City during the 2023 growing season yielded an average income of IDR 4,861,701 and a profit of IDR 3,481,433, indicating the viability and potential for further development of this farming activity. Moreover, there was a positive correlation between millennial farmers^ entrepreneurial characteristics and urban farming performance in Semarang City. This suggests that farmers with more robust entrepreneurial characteristics were more likely to generate higher income and profits.

Keywords: Entrepreneurship Millennial- Farmer Motivation- Farming Income- Urban Farming

Topic: Agricultural Socio-economics