Implementation of Skills for Using Social Media in the Context of Online Business Communication Neni Yulianita (a), Tresna Wiwitan (b), Rita Gani (c), Erik Setiawan (d)
Universitas Islam Bandung
Abstract
In the era of cyberspace today, there are many opportunities that can be used to motivate people to be economically empowered, one of which is by building a business in online media. The community service team saw the need for training on ^Application of Skills to Use Social Media in the Framework of Online Business Communication^. This condition attracts attention to provide provisions for some people. The location of Community Service is in Baitul Hidayah Islamic Boarding School, which is located in Bandung Regency. The targets that are considered strategic to be fostered in this training are students of the Baitul Hidayah Islamic Boarding School, Bandung Regency. The training is conducted offline and online, using continuous training methods. The objectives of this activity are: a) so that the participants or students are economically and socially independent b) help create peace and comfort in the community, and c) improve the ability to think, read and write. or other skills. The results show that this continuous training has shown results that are in line with the objectives, namely the training participants have been able to build online businesses in various online business media such as Sophee, Grab, Instagram, and others.
Keywords: online media, economic empowerment, continuous training, Community Service
