Effectiveness of Health Promotion Audio Visual Media About Voluntary Counselling and Testing Services on Pregnant Women in Banyumas Regency.
Elviera Gamelia, Arif Kurniawan, Arrum Firda Ayu Maqfiroch

Department of Public Health, University of Jenderal Soedirman

Abstract

One of the efforts to prevent HIV / AIDS transmission from mother to baby is by utilizing VCT services. In Banyumas district, pregnant women who use VCT services are still at 16.5%. The results of previous research indicate that the most influential factor on the utilization of VCT services in pregnant women is attitude variable. This study aims to test the effectiveness of audio visual promotion media about VCT services in pregnant women to change knowledge and attitude of pregnant women. The study used an experimental quasi approach with treatment groups and control groups. Data analysis using Mann Whitney test to know difference of knowledge and attitude before and after treatment. The results showed there was a difference of knowledge and attitude of pregnant women before and after treatment. This shows the media of audio visual promotion about VCT services effective in changing knowledge and attitude of pregnant mother about VCT services

Keywords: health promotion, HIV/AIDS, pregnant woman, VCT

Topic: Public Health